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Percent

Private credit marketplace for accredited investors

private credit
Founded 2018Regulation Reg D
Min Investment
$500
Target Return
10–18%Annualized
Annual Fee
1%of AUM
Liquidity
6–36 months
Accredited
Yes

Pros & Cons

Pros

  • Highest yields in the space
  • Short-medium durations
  • Diversification

Cons

  • Accredited only
  • Default risk
  • Complex instruments
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The Brief

MoneyMade Verdict

Percent is the most credible entry point into institutional private credit for accredited investors — with a 17.91% average APY and sub-10-month deal durations as of late 2024 — but a 2.04% loss rate, near-zero liquidity, and a default recovery rate of only 19.86% mean real capital loss is a documented risk, not a hypothetical one.

Percent (formerly known as Cadence) is a private credit marketplace founded in 2018 that gives accredited investors direct access to short-duration corporate, consumer, and small business credit deals — the same asset class that has historically been dominated by institutional investors like BlackRock, Ares, and Blackstone. The platform has facilitated over $1.5 billion in transactions since inception, with most deals structured as senior secured loans to specialty finance companies, fintech lenders, and small business lending originators. Percent is an SEC-registered broker-dealer through Percent Securities, LLC, a FINRA member.

The platform's flagship product is Blended Notes — diversified credit portfolios that spread investor capital across multiple underlying loans with durations typically under 12 months, offering higher-than-treasury yields with meaningfully shorter lockup periods than traditional private credit funds. Percent publishes detailed, quarterly platform-wide performance data, which is unusual in private credit and shows a realized loss rate of around 2.04% against an average APY of 17.91% on deals originated before November 2024. However, the platform's average recovery rate on defaulted deals is only 19.86%, meaning that when a loan goes bad, investors typically recover a fraction of their principal — a risk profile that makes diversification across many Blended Notes essential for any investor deploying meaningful capital.

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Head-to-Head

PlatformMinTarget ReturnAnnual FeeLiquidityAccredited
Percent logoPercent$50010–18%1% platform fee6–36 monthsYes
LendingClub logoLendingClub4–7%No fee on savingsDaily (savings)No
Automation Finance logoAutomation Finance10–15%Management fee12–36 monthsYes
Fund That Flip logoFund That Flip8–12%1–2% origination6–18 monthsYes
Edly logoEdly8–12%Platform fee2–4 yearsYes
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