Percent
Private credit marketplace for accredited investors
Pros & Cons
Pros
- Highest yields in the space
- Short-medium durations
- Diversification
Cons
- Accredited only
- Default risk
- Complex instruments
The Brief
MoneyMade Verdict
Percent is the most credible entry point into institutional private credit for accredited investors — with a 17.91% average APY and sub-10-month deal durations as of late 2024 — but a 2.04% loss rate, near-zero liquidity, and a default recovery rate of only 19.86% mean real capital loss is a documented risk, not a hypothetical one.
Percent (formerly known as Cadence) is a private credit marketplace founded in 2018 that gives accredited investors direct access to short-duration corporate, consumer, and small business credit deals — the same asset class that has historically been dominated by institutional investors like BlackRock, Ares, and Blackstone. The platform has facilitated over $1.5 billion in transactions since inception, with most deals structured as senior secured loans to specialty finance companies, fintech lenders, and small business lending originators. Percent is an SEC-registered broker-dealer through Percent Securities, LLC, a FINRA member.
The platform's flagship product is Blended Notes — diversified credit portfolios that spread investor capital across multiple underlying loans with durations typically under 12 months, offering higher-than-treasury yields with meaningfully shorter lockup periods than traditional private credit funds. Percent publishes detailed, quarterly platform-wide performance data, which is unusual in private credit and shows a realized loss rate of around 2.04% against an average APY of 17.91% on deals originated before November 2024. However, the platform's average recovery rate on defaulted deals is only 19.86%, meaning that when a loan goes bad, investors typically recover a fraction of their principal — a risk profile that makes diversification across many Blended Notes essential for any investor deploying meaningful capital.
Head-to-Head
| Platform | Min | Target Return | Annual Fee | Liquidity | Accredited |
|---|---|---|---|---|---|
| $500 | 10–18% | 1% platform fee | 6–36 months | Yes | |
| — | 4–7% | No fee on savings | Daily (savings) | No | |
| — | 10–15% | Management fee | 12–36 months | Yes | |
| — | 8–12% | 1–2% origination | 6–18 months | Yes | |
| — | 8–12% | Platform fee | 2–4 years | Yes |
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